Ainscough Crane Hire delivers financial & operational reporting & planning with BOARD

2nd November 2015

Ainscough Crane Hire have chosen BOARD International; a global provider of Business Intelligence (BI) and Corporate Performance Management (CPM) as their strategic Business Intelligence solution to provide Financial and Operational Reporting and Planning.




As one of the UK’s largest lifting services company, Ainscough Crane Hire were in need of a solution to remove the constraints of a spreadsheet-based financial reporting system to a solution that could provide flexible, intuitive reporting.

With the acquisition of the BOARD platform; Ainscough believe their Finance, IT and Operational departments will now have the ability to build dynamic, intuitive reports, which will eliminate room for manual error and provide Ainscough users with a single version of the truth. These real-time insights will enable Ainscough to make better business decisions as they will now be able to accurately monitor key operational performance indicators such as utilisation and the average daily rates based upon timesheets, payroll and invoices, and transactional datasets.

Thanks to the unified BI and CPM technology of BOARD, in the near future, Ainscough will also have the functionality to consolidate their final group financial plans using the same software used to provide their reporting solution. 

Tom Parkinson, FP&A Manager at Ainscough Crane Hire says, “Our business required a reporting solution to help us manage our growth. Following excessive reliance on spreadsheet based models, we needed a solution to link multiple databases for our reporting, forecasting and budgeting whilst maintaining strong controls.  From our initial interactions it was clear the BOARD solution was ahead of the market in its capabilities and user-interface.  We are looking forward to successful implementation of the solution to enable faster and more informed decisions, at every level of the business, coupled with a more robust and integrated forecasting process.  We are very happy to be working with BOARD and are excited at the possibilities for future development.”

Dominic Policella, Director at BOARD UK adds, “Ainscough Crane Hire’s decision to choose BOARD shows the true diversity of the solution across all industries. We very much look forward to providing Ainscough Crane Hire with a future-proof platform by which they can make faster, better decisions.”