5th November 2007 Cognos has completed the acquisition of Applix,. The merger occurred on October 25, 2007 and Applix is now an indirect, wholly-owned subsidiary of Cognos. “The Cognos/Applix combination is a great fit strategically and culturally,” said Rob Ashe, Cognos CEO. “We have advanced our place as the number one innovator in performance management with the addition of a world-class, patented 64-bit, in-memory, multidimensional server. At the same time, we've brought together two teams that share the same passion for innovation and commitment to customer success. We've added another 200 performance management experts to an already very strong Cognos team – further solidifying our position as the experts in performance management,” Ashe said.
“IDC estimates the worldwide market for packaged applications for Financial Performance and Strategy Management (FPSM) at almost $2 billion for calendar 2007. A key emerging segment of this market is the area of profitability management applications, which is evolving from a “build” to a packaged applications market as organisations request vendors to deliver out of the box profitability management functionality. Packaged profitability applications currently represent about 20 per cent of the FPSM market, and IDC estimates that the market is much larger when considering solutions that organisations build with BI tools. “Cognos is well positioned to take advantage of this opportunity with the addition of Applix,” said Kathleen Wilhide, research director of BMP and GRC (Governance, Risk and Compliance) solutions at IDC, the analyst firm.
The acquisition of Applix extends the Cognos 8 solution to address financial performance analysis and optimisation, including new solution areas such as profitability, sales mix, and price/volume variance analysis.