Dixons Retail extends SAP ERP deployment

29th October 2010

Dixons Retail, the electrical retailer, is overhauling its business processes by replacing all of its core systems with SAP.   Already live with SAP ERP Financials, the retailer is now pushing ahead with the other SAP for Retail modules including order management, supply chain and pricing.

Dixons Retail was running on a legacy environment which was becoming increasingly costly to maintain and support.  “We are effectively putting SAP at the heart of our business.  With this implementation we expect to have better access to accurate information and to have more efficient, automated processes in place. This will allow us to put more time and people resource into making the shopping experience easier and more enjoyable for our customers, which is ultimately the main goal.  We also expect to build on our existing supplier relationships as a result of implementing better processes,” said Phil Greenwood, Group IT Director, Dixons Retail.

Greenwood continued, “The SAP ERP Financials go-live went well and we are now focused on ensuring the rest of the project is a success.  Looking ahead we will also be looking at implementing a new customer relationship management solution, as well as using SAP for our other retail markets outside of the UK.”

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