Virgin Entertainment Group selects SAP for Retail for its Megastores in the United States

23rd January 2006

Virgin Entertainment Group, the multichannel music and entertainment retailer, has selected an SAP Triversity point-of-sale (POS) solution to automate and integrate the company's Virgin Megastores in the United States . The solution will enable Virgin employees to manage inventory and pricing rules, apply new discounts, add promotions and adapt to sales tax changes without the use of custom programming.

"The POS is our revenue stream, so Virgin needed a proven, stable application that not only met our business requirements but solidly positioned us for the future," said Robert Fort, director of information technology, Virgin Entertainment Group, North America . "With its built-in functionality and easy configurability, the SAP Triversity POS solution was the right choice. The SAP solution will lower the total cost of ownership of our store systems and provide us with a flexible, long term POS system while ensuring that products are consistently sold at the right price."

Pricing and discounting capabilities in the SAP Triversity POS solution, including support for mix/match and multitier pricing, will help ensure accurate pricing at the point of sale and serve as a fraud deterrent.

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