8th January 2010
With a wintery start to the New Year and many of us prevented from getting into work by snow and ice on the roads it is amusing to poder whether global warming is really happening. Whatever your views on the matter, environmental reporting, carbon footprints, waste management emissions and greenhouse gases are still very much on the political and corporate agenda.
In the last year, green issues have faded from popularity as businesses of all sizes got to grips with their own survival in the face of the most severe financial crisis in living memory. Self preservation rather than saving the world was uppermost in most people’s minds. But now that the economic position has eased, attention will once again return to green issues.
Whilst many can talk a good green story putting sustainability into practice is a much harder task. What exactly do you need to measure and what systems and processes need to be in place? Furthermore, who is going to read about it and are the number of trees cut down in the name of CSR reporting justified?
This year, post Coppenhagen summit, FSN will be looking at sustainability issues and getting beneath the rhetoric to understand what it actually means for the finance function and companies that want to be good corporate citizens.